Back Your Brother - 2015
September is Men’s Health Awareness Month. A time when we try to focus the country on the number one diagnosed men’s cancer in Canada—prostate cancer. It’s only one month, but the fight against prostate cancer is a year-round struggle as is the challenge of raising funds to support that fight.
The Ride For Dad has been fighting this battle for over 15 years, and when we started the question was simple, if we don’t look after our “brothers” who will? So we commit. Commit to continue the fight for our fathers, brothers, sons and all who hold them dear.
We have been told by survivors, that when they were first diagnosed there was a tremendous feeling of having been targeted, singled out and alone. Everyday we work at showing them that they are not alone, that we ride with them in this fight.
A poll of our participants revealed an incredible statistic: 56% joined our fight without being personally affected by the disease. Clearly our riders get it. In this fight, all men are our brothers, they are not alone we have their back!
Once again this year the Ride For Dad is issuing a limited edition line of clothing that spells out plainly – Back Your Brother – You Are Not Alone. Show your support in this campaign and buy a shirt today – they’ll only be available for sale until October 12th!
Available in men's and ladies short-sleeved t-shirts as well as unisex hoodies and long sleeves! Click here to order yours today!
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